Archive for the ‘News’ Category

Nobody Out-Novaked Novak

Tuesday, August 18th, 2009

Robert Novak was a man.

He served our country honorably during the Korean War; was an excellent journalist; and was, in very many ways, a pioneer in cable news. His six-times-weekly Evans-Novak Political Report was

Is Socialism The Norm & We Just Don

Thursday, August 13th, 2009

The country is currently immersed in a wide-ranging (and healthy) discussion about health care. This overhaul of the for-profit system we use is alarmingly overdue so the debate is on in every city and town.

Without going into detail for days, some Democrats, including President Obama, are trying to enact a plan that would revamp the entire industry. Part of it would mean Americans could essentially purchase low-cost insurance from the Government. This is called

Google Voice: Death Of Phone As We Loved It

Monday, August 10th, 2009

Few people noticed when Google shelled out $95 mill for a startup called GrandCentral in 2007. The company

Earth to Lou Dobbs: Hawaii is a “United State”

Thursday, July 30th, 2009

No matter what you think,today is not a wasteland of slow news. The Government is having its most thorough health care discussion ever witnessed, the climate is doing all sorts of strange things (summer has yet to arrive here in the city of New York), and Michael Vick is once again a free man. And playing.

Still, the lazy media finds ways to report on possibly the most asinine

Straight Talk on Gay Marriage

Thursday, July 23rd, 2009

“Damn it,” says Kenneth Cole in ads all over Manhattan.

Tell The Truth: You’re a Real Storyteller

Tuesday, July 21st, 2009

Lost in the shuffle of what I guess is the more important news was the fact that Irish writer Frank McCourt passed away at the age of 78. McCourt’s opus, Angela’s Ashes, was an unlikely success: an autobiographical tale of one hell of an impoverished family in Limerick, Ireland.

Rest in Peace

There is nothing earth shattering about the book, which is why McCourt was awarded a Pulitzer for telling it straight. It is written in the voice of a child who recounts sordid story after sordid story. For example: After little Frank’s drunk father left the family, supposedly to work in a munitions factory, Frank was the sole breadwinner in the house by stealing milk and bread. The whole block shared a single outhouse. Frank’s grandmother scrubbed him to within an inch of his life on the day of his first Communion. On and on these wonderful vignettes go.

These are anecdotes of no particular import that formed one of the best selling and most loved books of the 1990s, spawning a profitable and well-loved movie transformation in 2000.

The success of Angela’s Ashes and other books like it (and there have been copycats!) did teach how the most popular stories that seem to resonate with readers and affectuate new and positive changes are often the true ones. Sound like a good blog? See, people want to hear how things actually do work and how they have worked. People want to share their experiences with others who might feel better (or touched) by them. We want to hear what has happened, not what may have happened.

During this deep recession, anyone telling tales — customers, prospects, or friends — is well advised to give it to them without ice: no chaser. I try to do that and am often told to be more subtle. (Like that’ll ever happen.)

Work of the best storytellers are, like McCourt and Bukowski and others before and since, the type that make you go “Crap, I didn’t think of that!”

Many moments within McCourt’s tales of life in Limerick have given us a bit of hope for brightness. You know that is something we all can’t wait to talk about.

…..For less wistful tweets, do the Twitter dance @laermer and don’t forget to check out Bad Pitch Night School (During the Day)!

Much Ado about So Little It Hurts

Thursday, July 16th, 2009

Supreme Court confirmation hearings are the ultimate made-for-TV event. The

Do You Speech?

Thursday, July 9th, 2009

Speech is the Rosetta Stone of your own image. Master it and you have taken a gigantic step toward people starting to see the best you. And yet, the easiest way to fail is to lack the ability

#twitterfame, and Fame

Monday, June 29th, 2009

Coverage is so easy to get in 2009. There are outlets everywhere, with barriers to public distribution so low that anyone can get their name in some kind of media with minimal effort. Given that “normal” people have learned the tricks of the coverage trade, the time-tested celebrity accident has been rendered useless, because we’ve discovered that accidents happen and ultimately mean nothing.

Around 50 years ago we’d have believed that Frank Sinatra really did beat the snot out of someone pissing him off, because the guy was pissing him off. It’s how Frank rolled. He didn’t do it for notoriety, because he didn

Fade Away!

Tuesday, June 23rd, 2009

Neil Young once famously sang it’s

Buy the Book - 2011

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